 Absolut News From Advertising To Possibly Being Sold  Absolut's magazine advertising campaign – the vodka bottle keeps showing up in unusual places – has been running uninterrupted for 25 years. Stacy Marshall, 46, a former graphic designer who lives in La Mesa, collects the ads. She has 143.
Everyone needs a hobby. I manage a couple of websites, this woman collects Absolut ads. You really do have to admire the creative ads that Absolut has used over the course of the years. It somehow has the bottle embedded in the ad along with the phrase "Absolut _______." It definitely has brand recognition going for it and despite sticking to the same formula, each ad is unique in its own way. Interestingly enough, she's never had a sip of the stuff. An Absolut Obsession for the Creative Ads If you want to see a large collection of Absolut ads, visit AbsolutAds.com and peruse the gallery of nearly 1200 ads. In other related news, Absolut might be sold. Depending on how elections in Sweden next month play out, if the current Swedish opposition party wins, they would privatise some state owned assets. The multi-billion dollar sale of Vin & Sprit (V&S), the owner of trendy Swedish vodka Absolut, is once again on the cards. Vin & Sprit is currently owned by the Swedish government, but if it was ever sold, it could potentially be worth 3 to 4 billion US dollars. Of course this is highly speculative and depends upon a few factors. One: The opposition party wins, two: they follow through on their promise to privatise assets, and three: V&S is included as one of the assets to be sold. Drinks Giants Target Absolut as Swedish Voters Ponder Sell-Off
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